Kootenay Rockies Booth at O Zone A Success
Photo credit: KR Tourism
One definite marketing success at the recently completed Vancouver 2010 Olympics was BC Street at Richmond’s O Zone. Volunteers who manned the Kootenay Rockies display booth estimate that over 2,000 visitors a day came by and many picked up brochures and marketing material. As one excited volunteer said, “Prepare for the visitors, Kootenay folks.”
The $70,000 – $80,000 budget for the display was shared by the various regional districts, municipalities, Columbia Basin Trust and Kootenay Rockies Tourism. Courtney Magro, a BC Street Volunteer and one of the co-ordinators added, “BC Street has been amazing success, just like the Olympics themselves. I’ve met so many interesting people. It’s been such fun promoting the fabulous Kootenay region I proudly call home. Bravo Canada for all we’ve achieved! Here’s to living in the Best Place on Earth and here’s to winning Olympic Gold—14 times.”
