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BOOK PREVIEW
Fresh perspectives bring success
by COLLEEN OSIOWY



How often do we see that the businesses that succeed are the ones in which creative thinkers are able to come up with innovative solutions by keeping an open mind and thinking outside the box.

The Power of Paradox – Using Contradiction, Conflict & Chaos to Achieve the Impossible is a book by H. Evan Woodhead that is designed to challenge your problem-solving methods and help freshen your approach to coming up with solutions in both your business and personal life.

The 230-page book includes lots of real-life examples to illustrate the concepts discussed, and gives exercises and explanations of how the author has used certain techniques with individuals and in workshop situations. Step by step, Woodhead is thorough in his discussions of what can be achieved through unbounded thinking, de-anchoring, reframing, rewiring, regrounding and altering perspectives.

Most of us find comfort and safety in the familiar and rely on logic to steer our decisions; we tend to quickly dismiss concepts that may at first appear paradoxical or contradictory, when in fact a solution may lie therein. We have many anchors that drag us down when it comes to finding answers and thinking of new ways to create positive opportunities. Woodhead points out how to identify and break free of those anchors, and how to alter our perspectives to reach beyond obstacles and old boundaries to achieve success.

"Looking at the big picture, we see that paradox is not only a part of the real world, but it is something we can bend to our own use," states Woodhead in the final chapter. "Like human nature, it will have its impact on our daily lives whether we acknowledge it or not. We do have a choice."

To find out more about the book or to order a copy, go to www.powerofparadox.com.